Saturday, July 19, 2008

Apple Store


China's first Apple store opened yesterday (Saturday) in the middle of an outdoor shopping mall in the Sanlitun neighborhood. The line started the night before, with people camping outside the store in order to be at the front of the line. The store opened to applause and excitement at 10am, and by 10pm over 6,000 people had passed through it's doors.

The store entrance is on the ground floor, with computers, iPods and other items on display. The Genius Bar, software and other items are on the second floor. Apple brought U.S. employees to Beijing to train local staff in customer service and the 'Apple way.'

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